For the managers of retail chains, ensuring good communication between the different branches of the chain can often be a laborious process, and require endless visits to each branch to brief the individual staff at each site. However, with skyrocketing petrol costs, and an increasing pressure on companies to run their operations in an environmentally friendly way, then conference calling can be a very useful tool.
There are many applications to which conference calling can boost performance for your retail stores. Of course the most obvious of these is in terms of sharing results and best practice between the staff at each of your stores, and a weekly or monthly conference call can allow the sharing of results and any successful or unsuccessful marketing promotions or approaches to sales have been, spreading the positive things around the different retail branches.
There is also a more practical aspect as well. For example, a quick conference after a stock take can help with stock management, and if one store suggests they are running short, and another has a surplus, this can be sent from one store to another, rather than having to put in an order for more of the goods. This can also be used if there are staff holidays at one store, and another has enough staff to help cover that branch.
With so many benefits for the management of retail chains through conference calling, not to mention the cost saving, it really can be a boon for these managers and companies.